Store Feedback

Mobile Store Feedback

Consumers can now submit feedback about their experience at a store while they are there.

Store-feedback solutions help clients collect and manage streaming shopper comments specific to

  • Stores
  • Regions
  • Individual employees
  • Products

In-Store Feedback

Our store-feedback tools collect and distribute customer comments in real time, so store, district, and corporate managers can receive alerts as voice of customer (VOC) data flows in.

While shopping, customers submit feedback via mobile comment cards or kiosk surveys. Either method can collect both quantitative ratings and open-text comments.

Mobile cards can also include a geo-location tag, so companies know the precise location where feedback occurred. Consumers access mobile comment cards via

  • Mobile website links
  • Mobile app links
  • QR codes on store displays

Store Feedback from Home

Through store-locator pages or unique URLs and/or codes, consumers can submit store feedback from their home computers.

Whether feedback invitations are issued by individual employees or printed on receipts, voice of customer data flows in based on specific stores, registers, employees, etc., allowing management to pinpoint and address problems quickly.

Managing Store Feedback

OpinionLab toolkits automatically interpret, manage, and distribute VOC data according to store location, individual employee, etc.

Store managers receive instant notifications on their mobile devices, and corporate decision makers can monitor trends based on regional data.

Reporting