Product Feedback

Product Monitor featuring Culinary Twist

Consumers can now submit feedback about their experience with a product when it matters most – when they are using it.

Collect real-time feedback from consumers while they use your products, read your labels, or examine your point-of-sale displays.

OpinionLab voice of customer (VOC) solutions are the modern-day alternative to antiquated market-research methods that required large samples or long turnaround times. Product Monitor delivers streaming data from actual consumers as they interact with your brand in the real world.

How It Works

Consumers use their smart phones to access mobile comment cards through a quick-response (QR) code or URL displayed on product labels.

Open-text feedback and quantitative ratings stream to selected parties instantly, and an array of back-end reports updates with each piece of feedback submitted. So you can monitor trends, analyze sentiment, and distribute VOC data in real time.

In addition, OpinionLab can automatically tag each comment with geo-location data, revealing the exact location where feedback was submitted.

Product Monitor

Facilitates direct interaction between you and your customers
Extends the always-on benefits of digital VOC technology to product feedback
Modernizes traditional comment-collection methods for the real-time mobile marketplace